Translating the Label
empowering hairstylists
Translating the Label Podcast
Welcome to "Translating the Label," with Anna!
I’m a hairstylist dedicated to offering a fresh, unbiased perspective on professional hair care. While brand education often promotes biased marketing narratives, I’m here to provide clear, insider insights that you can trust.
Join me as we delve into the complexities of cosmetic chemistry, industry regulations, and brand management. Each episode, we’ll break down this knowledge into practical, relatable advice for hairstylists, empowering you to make informed decisions for your clients and elevate your salon business and stand out as a stylist!
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Season 1
Have you been steering clear of product lines that contain silicones? Tune in as we explore the reasons behind their past popularity, their functionality, and why they're still used despite their bad reputation. Don't let the fear of silicones limit your choices. We'll reveal the untold side of silicones that brand education often fails to address.
Cracking Ingredient Lists: Understanding What They Really Mean.
Gain insight into ingredient lists, uncover the meanings of unfamiliar ingredient names, grasp the purpose of the INCI list and its potential surprises, determine if ingredient lists can indicate product quality, and much more!
In this episode we’re uncovering the truth behind "story ingredients" of hair care products. Are they as beneficial as they seem? We’ll explore how their effectiveness depends on factors like raw materials, supporting ingredients, and overall formulation. While these celebrity ingredients grab attention, the real magic often lies in the less glamorous elements of a formula. We’ll also discuss how to navigate brand claims and help you confidently answer complex client questions. This episode will give you the insights you need to enhance your expertise and stand out as a stylist.
In this episode we take you behind the scenes of our quest for the elusive "clean ingredients list." Discover how this journey unraveled surprising truths about product toxicity and the impact on hair color fading. Packed with valuable insights and eye-opening revelations, this episode offers plenty of juicy takeaways. Tune in and join us on this adventure—we hope you enjoy it!
FAQ's
What is a Product Line Review?
How does this information help hairstylists? Many stylists rely heavily on brand-provided education, which can be biased and misleading as it comes from sources trying to sell their products. We provide hairstylists with background information from within the cosmetics industry. This information is not shared with hairstylists as we are considered consumer within the cosmetics industry. Therefore, consumer information and education is shared with us.
How does this information help me to sell more retail in my salon? By igniting your passion for salon retail, you'll naturally inspire your clients to purchase the products you use. When you're genuinely enthusiastic about the brands you carry, your passion becomes contagious. By understanding the behind-the-scenes of the industry, you can ensure that your brand choices align with your values and expertise. This authenticity will boost your confidence and further ignite your passion, making your recommendations more valuable to clients.
Explain toxic ingredients We have a free guide explaining toxicity and how this is applied to cosmetics and professional hair care products. Click on the Downloads tab to get your free copy now!
How can I learn more about the ingredients in hair care products? We have a variety of resources for you! We provide Product Line Reviews on many professional hair care brands which are filled with tons of ingredient information, along with a comprehensive breakdown of the brand's marketing claim that is broken down into bite sized easy to consume explanations. We also have free guides that provide hairstylists with ingredient information. To get your free copies, visit our Downloads section. The Resource Hub has links to our favorite resources for researching ingredients as well as other cosmetic industry information. Please contact us if you have any additional questions or have any requests!
Where do you get this information from? Click on the Resource Hub tab to see our favorite resources for behind the scense information on cosmetics. There are resources to accommodate every learning style!