Translating the Label
empowering hairstylists
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About
Hey there! I'm Anna, a hairstylist on a mission to share the untangled truth about how marketing narratives shape stylist education.
As a hairstylist deeply invested in cosmetic chemistry, I've identified significant gaps in stylist education. Our product knowledge heavily relies on brand-provided education, which is often biased. This bias creates challenges when clients inquire about ingredients, leaving us to parrot marketing narratives rather than offer a comprehensive understanding.
My mission for clean ingredient lists led to a deep dive into cosmetic chemistry, enriching my knowledge beyond brand-focused narratives through hands-on formulation courses, industry lectures, and online education events. With an insider's perspective on the beauty industry, I empower stylists by helping you to comprehensively understand hair care products, enabling you to make informed decisions for your clients and align your salon with brands that share your values.
At Translating the Label, we simplify complex industry jargon into easily digestible pieces, helping you confidently navigate the world of professional hair care.
Outside of work, I love spending time with friends, traveling with my family, and staying updated on the latest developments in cosmetic chemistry. Together, let's build a community of informed, empowered hair stylists ready to make a positive impact both behind the chair and for the planet.
Ready to elevate your salon business? Purchase a Product Line Review to get insider insights into the products you provide for your clients, and download a free guide to start making informed, impactful decisions today.
Testimonials from stylists!
Straight from the Source
Translating The Label gave me answers to questions I didn’t know I had! There is no question that Anna is extremely passionate and knowledgeable about ingredients and how they work in the products that we use behind the chair. I learned so much in such a small amount of time and this newfound knowledge has really stirred up a curiosity in me to continue learning as much as I can about the ingredients in our products!
Kaitlyn
I was blown away by this product review! The review was incredibly thorough and included much more information than I expected. Not only do I now have a better understanding of the product line but I have tangible facts to back up the claims I make to my clients. I also appreciated that the review included and explained many industry standards that I did not previously have knowledge on. I now have a very well rounded understanding of the products themselves, the brands backstory and beauty industry standards which would have taken me months of research to obtain.
Janet H
Thank you so much Anna . My big reveal from the first class on clean Beauty is ……I’m amazed how as professionals and a consumer I believe or make assumptions about what is true or false when it comes to this topic.
Elizabeth Glasscock
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FAQ's
What is a Product Line Review?
How does this information help hairstylists? Many stylists rely heavily on brand-provided education, which can be biased and misleading as it comes from sources trying to sell their products. We provide hairstylists with background information from within the cosmetics industry. This information is not shared with hairstylists as we are considered consumer within the cosmetics industry. Therefore, consumer information and education is shared with us.
How does this information help me to sell more retail in my salon? By igniting your passion for salon retail, you'll naturally inspire your clients to purchase the products you use. When you're genuinely enthusiastic about the brands you carry, your passion becomes contagious. By understanding the behind-the-scenes of the industry, you can ensure that your brand choices align with your values and expertise. This authenticity will boost your confidence and further ignite your passion, making your recommendations more valuable to clients.
Explain toxic ingredients We have a free guide explaining toxicity and how this is applied to cosmetics and professional hair care products. Click on the Downloads tab to get your free copy now!
How can I learn more about the ingredients in hair care products? We have a variety of resources for you! We provide Product Line Reviews on many professional hair care brands which are filled with tons of ingredient information, along with a comprehensive breakdown of the brand's marketing claim that is broken down into bite sized easy to consume explanations. We also have free guides that provide hairstylists with ingredient information. To get your free copies, visit our Downloads section. The Resource Hub has links to our favorite resources for researching ingredients as well as other cosmetic industry information. Please contact us if you have any additional questions or have any requests!
Where do you get this information from? Click on the Resource Hub tab to see our favorite resources for behind the scense information on cosmetics. There are resources to accommodate every learning style!